The front cover inside cover and CD are all different styles, this breaks conventions making it more interesting and eye-catching.
The neutral brown and beige colour supports the important information in the middle.
The inside cover reflects the name of the album as it looks like an invitation as it has similar font as an invitation. The thin border emphasises femininity and classiness.
The light purple colour of the CD supports the innocence of the front cover. The colour shows a more fun and childish image of the artist. Purple and orange are complimentary colours which creates a bold and more striking finish making it more visually appealing.
The CD sits in the back case which contrasts effectively with the bright fun colours adding a sense of sophistication building on the image. The font is the same throughout the whole album which continues the elegant image of the artist.
Digipack
